THE CLIENT
Good Goose Foods
Branding & business card design
THE PROJECT
Good Goose foods wanted an illustrated logo that would feel relatable to kids while maintaining a refined look & feel. They were developing a range of healthy boxed baking mixes for kids & wanted the brand to feel wholesome and trustworthy. I designed the logo, developed a fresh feeling colour palette and supporting brand illustrations, establishing a cohesive & polished foundation for this emerging start-up.
• Main logo, secondary logo & word-mark
• Colour palette and font recommendation
• Business card design
• 2 supporting brand illustrations
